Turn UTM Data into Actionable Reporting Inside Salesforce

Track every visit. Capture every touchpoint. Prove every dollar.

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The Challenge

Your UTM Data is Stuck in Silos

Native Salesforce & Account Engagement Reports Fall Short
UTM parameters tell you where leads come from and what campaigns your prospects are interacting with, but it's hard to get that data into Salesforce and make it actionable.
Do-it-yourself Solutions are Limited in Scope
Custom JavaScript and hidden fields have been used for years to try and capture some UTM data. They do an OK job getting First Touch and "Latest" Touch, but where is the rest of the data?
3rd Party Solutions Keep Data Outside of Salesforce
In an ideal world we'd all have enough time to learn every platform and integrate every tool, but we're limited in time and expertise, so keeping as much data and reporting as possible in Salesforce is crucial to scaling.
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Our Solution

Automatically Map Every UTM Touchpoint to Salesforce Campaigns

With the UTM Capture and Reporting App, you’ll capture and connect every visitor interaction across channels and campaigns. From first click to final close, you can make sure no touchpoint gets lost—helping you attribute revenue accurately and optimize campaigns with confidence.

In addition, you can use this new touchpoint data as a custom object in Account Engagement, allowing you to build strong automations for for UTM-based scoring, notifications, segmentation, and more.

And, as a bonus, you now have access - in Salesforce - to visitor data that was once only available in Google Analytics. 

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See it in Action

Why it Matters

Flawless Attribution

Understand exactly which campaigns and channels drive revenue.

Connected Reporting

Eliminate data silos with touchpoints mapped directly to Salesforce campaigns.

Smarter Decisions

Focus resources on the channels and strategies that perform best.

Pricing

Standard

$300

monthly, per Salesforce Org

Trial includes 3 months of historical data

2 years of historical data when trial ends

4x daily processing of touchpoint data

All features and functionality

Email support, best effort response times

Sign Up with 30 Days Free

Enterprise

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yearly, multi-year

Multiple Business Units

Unlimited historical data period

Near-real-time processing of touchpoint data

All features and functionality

Email support with guaranteed response times

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